The Devalsari Environment Protection and Technology Development Society, a rural community not-for-profit organisation, was set up to promote ecotourism and conservation at involving local youth in Devalsari and surrounding villages. The main aim of the Society is to promote village-linked livelihoods while conserving the area’s natural resources and retaining its traditional and cultural practices. The Society aims to promote ecotourism with nature tourism as its focus. The Society also promotes bee keeping and supports bee colony development by providing technical training and holding camps.

Finally, the Society promotes production and marketing of local organic produce and natural honey. It markets its pure, natural honey under the brand name “Deodar”. Arun Gaur of the Society was selected for the Sanctuary Asia Wildlife Service Award in 2019. In addition, the Society made it to the Top 3 in Outlook Responsible Tourism Award (Wildlife Conservation) in Dec 2019.